AI Development

You have a lot of choices when it comes to building AI tools and applications. Sometimes, we're the right choice. Here's how we do it and how to choose the right development partner...

WHEN TO CHOOSE US

If you suspect that AI could deliver a 10x or 100x ROI to your business, then you should call us. It's that simple. There are other reasons too...

When it's unclear exactly what should be built.

When you’re unsure what to build, we thrive. AI projects are rarely fully defined at the start, and that’s okay. We excel in ambiguous, exploratory, and collaborative environments, where learning as you go leads to the best results. While hiring a dev agency for an undefined project is risky, starting with with the right questions (rather than assuming the right answers) is often the smartest path forward—and that’s where we come in.

When you want your engineering team to get up-leveled.

If your team is hungry to learn AI but doesn’t have the bandwidth or experience to dive in without risking the stability of your existing products, then working with us will be a dream. Because we work transparently and collaboratively, we’ll invite your team in, co-develop with them, and show them all of our tricks. Honestly, we find that most engineering teams we meet are skeptical at first. But after a month or so, we win them over. We all want the same thing—to be awesome and to build awesome things.

When getting it right is strategically important.

The projects we work on tend to be “important,” meaning screwing them up would be bad for the bottom line. Which is why everything we do is centered around delivering value for the company. We are not narrow-minded around technology—we know that what we’re building is a means to an end. That end is often a financially significant transformation of your business.

When should you NOT call us? When you already clearly know what you want to build, you have a clear spec, and you just need some smart devs to get it done. We know some people that can do that for you and we'd be happy to recommend them.

Our Approach

We focus on rapid, repeated value delivery with a clear and transparent process that ensures every step drives measurable impact. Here’s how it works:

Introducing the Block

The Block is a fixed-price, value-centric unit of work.

  • Each Block consists of four, one-week sprints with a dedicated team.
  • Before starting a Block, we agree on a valuable and measurable outcome.
  • At the end of the Block, we assess whether the goal was met. If we fall short, we invite you to fire us—because accountability matters.
  • Every block gives us the opportunity to assess our value, adjust our roadmap, and pivot or double-down if appropriate.

Collaborative Sprints

Sprinting ensures we're always on track and you're always in the know.

  • Our sprints are highly collaborative. You’re invited to attend every key ceremony, ensuring full transparency and alignment.
  • You are required to attend one critical meeting per week. For the rest, we will provide detailed daily or weekly updates.
  • Your involvement ensures you understand the decisions and trade-offs we’re making in real-time. Without your understanding, you'll only understand the project via its output, not its value.

Outcomes over Output

It's easy to build some thing. It's hard to build the right thing.

  • We don’t just focus on delivering a product; we focus on delivering value.
  • In AI development we don't usually know beforehand what the right thing to build is.
  • Example: A website is an output. Does it drive conversions? Increase brand awareness? Boost SEO and traffic? The true measure of success are the outcomes it delivers to your business, not just that it’s “done.”

Our approach isn’t just about building things—it’s about building the right things, with you involved every step.

Typical projects

Ha! Typical is not the game we’re in. We attack projects where integration of AI will have an outsized impact on your core products, workflows, or services. We are shooting for 10x ROI at a minimum up to 100x ROI if possible. We build highly custom software that combines AI and conventional programming to achieve what conventional software alone never could.

Ideally, none of our projects are typical, otherwise we’re working on the wrong things.

Operators are standing by

If you want to get in the weeds and nerd out about agents and RAG and prompting evals, we'll show up with an engineer and dive in whole hog! Give us your deets and we'll reach out shortly to schedule a 15 minute meeting.

Thanks for connecting. We'll be reaching out shortly to schedule a quick meeting.
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